Category: Design
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Vote: The Machinery of Democracy
This is a website Behavior made for the Smithsonian’s American Museum of National History during the 2004 Presidential election campaign. It is the web companion for Vote: The Machinery of Democracy, an exhibition of artifacts from America’s long and colorful history of voting technologies. It was a fascinating physical exhibition. And I’m still proud of…
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Designing for One User (Bespoke User Interfaces)
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What if someone paid you thousands of dollars to design a user interface or an application for just one person? Most design work is done for audiences: whether designing mass market products or niche objects of desire, we seldom have a single, real person in mind when we work. We think of audiences as groups…
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Design Thinking Out Of The Box
From “The Seduction of the Interface“ Saturday’s New York Times (in the Business section, of course) had an interesting article about “design thinking”. For starters, it included by far the clearest summary of what design thinking is that I’ve ever read, including from all the design thinking leaders: While definitions vary, design thinking usually involves…
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Seducing Web 2.0
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Last week I delivered a brand new presentation at the O’Reilly Web 2.0 Expo, right here in New York City, entitled The Seduction of the Innocent: Merchandising in Interactive Product Design. (I’m presenting it again this Friday at the Euro IA Summit in Amsterdam, hopefully with a few enhancements.) The topic itself went through an…
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UX of a Salesman
Running shoes must be usable, but it’s their seductive design that really sells the product. I’ll be delivering a new presentation concept about “merchandising” at the O’Reilly Web 2.0 Expo in New York this September 18th (and again two weeks later in Amsterdam at Euro IA). Not about merchandising as in the design of retail…